The Digital Marketing Magazine - Thorit

Thorit and Adjusted Ventures

Written by Thorit GmbH | Aug 4, 2025 8:08:48 AM

Stuttgart, Germany - May 9, 2025 - Thorit, a leading consultancy for scalable CRM strategies and digital transformation based in Stuttgart, announces a long-term strategic partnership with adjusted ventures, a company specializing in growth consulting. The aim of the partnership is to further accelerate Thorit's ambitious growth with strategic expertise and operational sparring.
The collaboration began at the end of 2024 with the first joint workshops and the involvement of adjusted ventures in key strategic projects. Based on the successful results, the partnership has now been significantly expanded and formalized through a long-term consulting agreement.

A key element of the expanded partnership: Axel Jahn, founder and managing director of adjusted ventures, will become a member of Thorit's advisory board. He has more than 20 years of experience in the digital economy, including as co-founder of the digital consultancy Netpioneer and as former CEO of the leading digital agency diva-e. In his career, Axel has successfully built and scaled numerous digital business models and supported companies in their strategic orientation. His combination of entrepreneurial thinking and deep understanding of digital scaling makes him a valuable source of inspiration for Thorit's next phase of growth.

David Schuh, CEO of Thorit, comments:
"Over the last few years, we have achieved a lot as a team. In order to drive our growth in an even more targeted and sustainable way, we have deliberately sought out strong strategic partners. Adjusted ventures brings exactly the depth of experience we need for the next steps - with a focus on strategy development and advice on operational issues."

Axel Jahn, Managing Director of adjusted ventures, adds:
"Thorit convinces with a clear vision, an excellent team and impressive dynamics. From the very first discussions, it was clear how well our ways of thinking harmonize. I am delighted to provide Thorit with strategic support as a member of the Advisory Board and to work together on the next stage of growth."
The long-term collaboration includes in particular

  • Strategic development of the company's direction
  • Advice on operational growth initiatives
  • Strengthening market positioning and innovative strength in the digital environment

The expansion of the cooperation begins immediately. The first joint milestones have already been defined for the second half of 2025.

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About Thorit

Thorit is a consulting and technology company based in Stuttgart that specializes in scalable CRM systems, digital growth and AI-supported customer interaction. Thorit supports medium-sized and large companies in fully exploiting their digital potential with agile, data-based strategies.

About Adjusted Ventures

Adjusted ventures is a consultancy specializing in growth strategies and operational excellence for medium-sized and large companies. The company supports its clients in sustainable and profitable scaling - with strategic depth, operational sparring and many years of experience in the digital economy.